At Say Café, every cup begins from the highlands of Cầu Đất – Đà Lạt, where cool mist and fertile soil nurture some of Vietnam’s finest Arabica beans. From this land of flavor and passion, we craft instant coffee that carries both the purity of nature and the
warmth of human connection.
“Say” embodies three meanings: in Vietnamese, it means passion; in English, it means to speak; and in the language of coffee, xay means to grind – the start of every flavor’s journey. Each blend is created with authenticity, transparency, and care, delivering a smooth yet bold taste that reflects the spirit of Vietnam itself.
With every sip, Say Café invites you to pause, to smile, and to feel the beauty in simple moments.
At Say Café, we believe good coffee begins with good people.
From the farmers who wake before sunrise to tend their fields, to the roasters who understand every crack and aroma of the beans, and to the artisans who blend, taste, and refine every batch — each cup is the result of hard work and years of experience.
Our team carries deep knowledge of Vietnamese coffee traditions, combining craftsmanship with passion to create flavors that feel honest, warm, and memorable.
Great coffee isn’t made by machines alone — it’s made by people who care.
Nestled in the highlands of Cầu Đất – Đà Lạt, our coffee grows under cool mountain air, gentle sunlight, and fertile volcanic soil. At an altitude of more than 1,500 meters, the temperature difference between day and night allows the beans to mature slowly, developing a deeper sweetness and balanced acidity.
Our instant coffee is made through low-temperature drying and advanced blending techniques, creating a product that keeps the authentic taste of freshly brewed coffee — rich, creamy, and aromatic.
We select only the finest Arabica and Robusta beans from Cầu Đất – Đà Lạt, grown by farmers who share our
values of integrity and sustainability. Each bean is handpicked, carefully sorted, and roasted in small batches to bring out its natural character.
The result is a cup that’s bold yet balanced, smooth yet complex, reflecting not just the land it comes from, but the people who pour their heart into every harvest.
Say Café carries the warmth, charm, and energy of Vietnam. It’s playful yet sincere, bold yet smooth — a reflection of how we live and love coffee every day. Whether it’s a creamy 3in1 or a smooth White Coffee, every sip delivers comfort, joy, and a touch of home.
Every cup begins with genuine passion for Vietnamesecoffee culture. From the misty hills of Cầu Đất – Đà Lạt, we select only the finest beans and treat them with care. Each batch is roasted and blended by experts who
understand that great flavor comes from both skill and heart.
We embrace transparency at every step — from sourcing beans directly from farmers to using modern technology that locks in freshness and aroma. This ensures that every sachet you open offers a consistent,
premium-quality experience.
Quick to prepare, rich in taste — crafted for modern coffee lovers.
From traditional to specialty, every bean is roasted to perfection.
The perfect roast for every brewing style.
Convenience meets craft — coffee you can take anywhere.
We partner directly with farmers in Cầu Đất – Đà Lạt, ensuring fair pricing and sustainable growth. Every bean is handpicked with respect for nature and people, empowering local communities to thrive.
Our packaging is designed with sustainability in mind — recyclable, lightweight, and environmentally responsible. We are working to reduce waste, energy use, and carbon footprint in every production step.
Say Café connects people through the shared joy of coffee. We support community workshops and cultural collaborations that celebrate Vietnamese creativity and spirit.
We’ll get back to you as soon as possible.
We’re always looking to partner with passionate distributors, retailers, and coffee professionals who share our love for authentic Vietnamese coffee.
From instant blends to roasted beans and ready-to-drink cans, Say Café offers products that meet diverse markets and consumer needs.
Fill out the form or email us directly at connect@bbsglobaltrade.com
Our coffee journey from Cầu Đất – Đà Lạt to global distribution
Where our premium beans are grown
Global export and logistics center